by Guiseppe | Nov 1, 2019 | Content Strategy, Education, Technical Communication, Writing
People from many different walks of life are increasingly hungry for technical content, whether that content contains patient information, complex learning outcomes, or directions for repairing a broken device. As technical content grows in importance, from marketing...
by Guiseppe | May 20, 2019 | Content Audit, Content Strategy, Technical Communication, Writing
If you’re looking for an introduction to content auditing, look no further. Content auditing is one of the central activities of content strategy, but research shows there are as many approaches to content auditing as there are experts who champion those...
by Guiseppe | Jul 1, 2015 | Blogging, Content Strategy, Digital Marketing, Education, Tools, WordPress, Writing
Mike Wallagher is a professional blogger and internet marketer who helps beginners to make their blogs more successful. When he is not behind a computer, he is probably in the woods taking pictures of nature. Starting a New Blog Can Be Confusing… Really Confusing! But...
by Guiseppe | Jun 3, 2015 | Education, Technical Communication, Usability, UX, Writing
Susan Tacker is User Experience Manager for Teradata Applications in Raleigh, NC, and holds degrees in English, Journalism, and Human Factors in Information Design. She founded the Houston, TX chapter of UXPA in 2013 and served as Executive Director. She is currently...
by Guiseppe | Apr 29, 2015 | Blogging, Content Strategy, Digital Marketing, Education, Technical Communication, Writing
This is a guest post by Connor of FirstSiteGuide. Connor is a professional writer and blogger. He’s passionate about helping other writers take their craft to the next level. It’s Not Too Hard My blogging tips for beginners always start with a sort of disclaimer: you...
by Guiseppe | Apr 22, 2015 | Content Strategy, CRO, Digital Marketing, Education, PPC, SEO, Social Media, UX, Writing
Hanna Gnann is Digital Marketing Manager at Global Knowledge. She is responsible for elevating the company’s digital presence in the U.S. to drive new sales and retention. Hanna has a wealth of previous experience in digital advertising, most recently at WRAL.com....