my Blog
Read my posts about UX, content strategy, AI, technical communication, and more
The Best Content Audit Template: It’s This One by John McCrory
After many years of doing content audits for a wide variety of websites, I've searched high and low for a simple, easy-to-use template that I can use to guide audits as well as to communicate the importance of audits to clients. Like most people who get jazzed about...
3 Ways To Learn About UX Design, Technical Communication, Digital Marketing, and Content Strategy
How do I learn about UX design? This is a question I get frequently from students, clients, and fellow practitioners alike. With UX becoming an increasingly hot field in the last five years--and with related fields like technical communication, digital marketing, and...
Developing the Vision for the Product: An Interview With Timothy Rotolo, UX Architect for TryMyUI
Timothy Rotolo is a UX Architect at TryMyUI where he does everything from usability analysis to graphic design to social media. In the past, he has taught in rural Taiwan and done research on security issues & policies in several major Asian countries. Connect...
Visual Design vs UX: What Overlaps and What Doesn’t
I recently gave a presentation for the Write Now! 2015 Triangle Area Freelancers Annual Writers' Conference with Rick Evans of RoleModel Software about visual design vs UX. Our main argument was: sometimes they overlap and sometimes they don't....
3 Tips for Launching a Blog
This is a guest post by Connor of FirstSiteGuide. Connor is a professional writer and blogger. He’s passionate about helping other writers take their craft to the next level. It’s Not Too Hard My blogging tips for beginners always start with a sort of disclaimer: you...
You Never Stop Learning: An Interview With Hanna Gnann, Digital Marketing Manager at Global Knowledge
Hanna Gnann is Digital Marketing Manager at Global Knowledge. She is responsible for elevating the company’s digital presence in the U.S. to drive new sales and retention. Hanna has a wealth of previous experience in digital advertising, most recently at WRAL.com....
Why Every Digital Agency Should Hire a Technical Communicator (or Six)
I have encountered a belief amongst some members of the tech sector that jobs in technical communication are "going away." The reasons for this are variously cited as: changes in technology, the growing pervasiveness of user-generated content, and the growth of jobs...
A Field to Pay Attention to: Digital Marketing
As a follow-up to my earlier post about the fields of UX, technical communication, and content strategy, I'd like to add a forth up-and-coming field to the mix: digital marketing. Clearly a major part of the digital world, digital marketing is another field that...
Become Your Audience: An Interview with Jerry Cao, UX Content Strategist at UXPin
Jerry Cao is a UX Content Strategist at UXPin where he creates in-app content and e-books for the free design library. In the past, he has worked on improving website experiences through better content, design, and information architecture. He previously worked at...